PROVEN ISO MATURITY
ISO 20252
Full Circle’s long-standing certification reflects a deeply embedded, continually refined approach to quality, shaped by years of rigorous audits, operational discipline and proven best practices.
The International Organization for Standardization (ISO) is recognized worldwide as the authority on quality management. The market research and insights standard (20252:2019) defines what it means to run our businesses efficiently, ethically and securely.
Full Circle has been certified to ISO since 2014. An audit process provides unbiased, third-party verification of our compliance. To remain current, we willingly expose all aspects of our internal practices, partner vetting, security, privacy procedures and more to meet certain minimal scoring levels. Documented proof and multiple in-person audits are also required. In between audits, our internal ISO Quality Manager ensures our continual adherence.
Webinar
A SYSTEM THAT LEARNS IN REAL TIME
April 10, 2025
Take a deep dive into the ISO 20252 audit and certification process, with practical insights from industry leaders (including Full Circle CPO, Alexandrine de Montera). Learn how certification can strengthen your research processes, add structure to staff training, open your company to new business opportunities and more.
Presentation
Full Circle teams up with P&G and A+E Global.
April 14, 2025
Does ISO 20252 make a difference for your research? At Ignite: Data Quality, we proved it.
Learn More
Thought-Leadership
#QualityForAll
On April 4, 2022, Full Circle announced, in partnership with the Certification Institute for Research Quality (CIRQ), the launch of their #QualityForAll initiative. The program’s mission is to raise awareness of ISO 20252:2019 certification as a pathway to increasing brand demand for data quality and consumer trust in the insights industry.
Our multi-channel, multi-stage initiative has garnered industry support worldwide. Endorsers include CRIC, ESOMAR, GRBN, Insights Association (IA), ISO Audit Solutions, Quirk’s Media, Market Research Institute International (MRII), Market Research Society (MRS) and The Market Research Event (TMRE). The program is also supported by MRweb and Women In Research (WIRe). #QualityForAll features Ambassadors from companies certified to ISO 20252, to help dispel misconceptions about the level of effort involved in meeting the standard. Full Circle’s current Ambassador is Alex, our CPO and ISO Quality Officer.
For the full story, visit cirq.org/qualityforall
For our ISO Statement of Applicability, click here.